The History of the most successful handheld console ever!

Spring of 1989.
    This is the spring when it all started, The Game Boy was launched in Japan after many years hard work from Gunpei Yokoi and his R&D 1 team. Gunpei wanted to combine Nintendo´s 2 biggest successes ever the NES and the Game and Watch games into one console and there you´ve got it the Game Boy! When Yokoi in 1987 presented a prototype of the GB for Hiroshi Yamauchi he was very pleased and predicted that it would sell in 25 million copies it´s first 3 years on the market! The Nintendo of America president Minoru Arakawa had even more faith in the console and thought that it´s could sell 100 million copies if only the right games were being produced! Of course they would release new games in the mighty popular Mario, Zelda and Metroid series but they needed something more than that. A simple but at the same time genius game. And they found one! You know which? If i say that it involved falling bricks and that it was made by an Russian mathematician named Alexey Pajitnov.....Yes Tetris!
    Minoru Arakawa saw the Russian game first at an arcade exhibition in July 1988. Then the game had spread to all sorts of consoles and existed on both the PCs, Arcade machines and Sega´s and Atari´s consoles, but noone had any rights for a handheld version of the game so that same summer Nintendo developed their own version of the game without asking Alexey if they could! They soon realised that this was the game that would sell their Game Boy and just months before the launch of the console after a lot of negotiating with Alexey they had finally an game boy version of the game.

1992 (3 years later).
    Nintendo has sold 32 million Game Boys, 4 million more than Hiroshi had estimated. The future looks bright for Nintendo and their Game Boy!

1993-1997.
    The Game Boy has now sold a stunning 50 million copies. However, sales were dropping and Hiroshi Yamauchi realised that something had to be done. He told Gunpei, who just had finished his big project, the Virtual Boy, to develop a new smaller and improved version of the Game Boy. Gunpei started working and the result came in 1996 under the name Game Boy Pocket. The Game Boy Pocket was a smaller, lighter version (only half of the weight of a regular GB!) of the Game Boy. The Game Boy Pocket´s most welcome change was a new improved LCD screen (All of those who own a Game Boy know what I´m talking about!).
    The release of the GB Pocket lead to a new Game Boy Boom and all the game companies started making Game Boy games again. By the end of 1997, after the launch of Pocket Monsters (released sometime between 96 and 97), the Game Boy had sold a total of 60 million copies!

The Pocket Camera system:
    The Pocket Camera system: Nintendo´s newest and oddest Game Boy Pocket addon ever is the Pocket Camera system. It consists of a little eye-like camera that you attach to your GB Pocket. Then you run around and take pictures of everybody and everything. Afterwards, you can manipulate the pictures in the gameboy (for example, adding big ears and a mohawk). You can then use them in different predefined games! If you want to save your pictures you´ll have to buy a Pocket Printer, a little printer that prints the pictures on small rolls of special paper. This paper works like a sticker, which means that you can put them anywhere you like. This way, you can take pictures of your friend, manipulate them and then put up them in a public spot where anybody can see them! Okay the pictures you take are only in 4 greyscale tones and low resolution but i suppose it´s quite funny anyway. The system is selling really really good in Japan as we speak. Add the Pocket Camera system to Nintendo´s long list of successes!

Color Game Boy

    Even if these things alone would had given the Game Boy a secure future at least another year Nintendo had yet another surprise up their sleeves, the Color Game Boy! The Color Game Boy which was showed off at the E.C.T.S. in 1998, is a new Game Boy that can handle games with 32 000 colors even though only 56 can be showed at once on the screen. Of course the Color Game Boy can also run ALL old Game Boy games. Right now only Nintendo themselves, Rare (Nintendo´s closest companions in gamemaking) and come other companies such as Acclaim, Infogrames Activision and Midway are developing games for the console but eventually other companies will also start making games for the console.

    Even now the new console already has some strong games e.g. an enhanced version of Zelda IV, Wario Land 2 and a new colorful Tetris just to mention some.
If all goes right i believe that the Game Boy and Game Boy Pocket will live and flourish many years in on the 21th century.......

Go West Pocket Monsters!
At the same time as the Color Game Boy is released worldwide the great Pocket Monsters 1 will be released over here in the west. However if the game will have as much sucess here as in Japan is yet to see. The game has been released in the US not many weeks ago and it has been very appreciated. Just look at how it has climbed at our Charts section!
    The next big thing to keep the GB in selling Japan is the sequel to Pocket Monsters due to release soon (in Japan). There is no doubt that this game will be an as big success as Pocket Monsters 1 when it came in 96/97.  

 

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